Jennifer Sando

JENNIFER SANDO. Writer and Photographer.

On Writing and Entrepreneurship From a Former Wedding Photographer

Photo by Jennifer Sando

My optimism is startling when it comes to new project and business ideas–and I’ve had many of them, believe me, with an equally startling record of fizzling out. I’m a dreamer, and I get caught up in small details, tending to stall after first base. I’m not good at deciding what to produce based on what’s in demand, and I kid myself into thinking I have everything covered financially. These weaknesses sound like a recipe for disaster, right?

What I Learned By Starting a Writing Group

A few months ago, I set out to find a group of local writers that I could connect and hang out with, for the purpose of inspiration and motivation. I decided to create my own group. This story is about what I learned starting a group, and what I learned about myself.

Festive Season: Battle or Break?

Port Eliot Beach - photo by Jennifer Sando

Comparisons don’t serve a purpose and I could feel that I was placing too much emphasis on what others are doing to get themselves out there. But, I’d made a decision to find myself an audience and even though my start has made little impact, I have started nonetheless, and I didn’t want to jeopardise my momentum.

How I Wasted An Opportunity Due To Fear

Often, we are quick to dismiss an opportunity because our ego has already decided that we will fail at it. We’ve heard the phrase that when one door closes, another one opens. This is fitting for when you cannot control an outcome and someone has closed the door on you. Perhaps you were made redundant at your job, or you didn’t get the artist grant that you applied for, or your poetry was rejected for publication, and so on. When it’s your own hand that closes the door, be sure that you’re not making a fear-based decision like I did.

Why My Worldview Shapes My Writing

As part of my decision to start this blog and decide what to focus on, I was asked about my worldview. This article explains how I arrived at mine, and why it’s the basis for all of my writing. Your worldview is essentially your conception of the world. Before this blog, embarrassingly, I had not yet claimed my worldview because I didn’t know what having one meant. I Googled, and ended up exploring the worldview of Austen, Hemingway, and other writers — hoping it would bring me closer to realising my own. It just made me more confused…

How to Block Out Negative Voices From the Past

Negative voices from the past can impact your creative ways by attacking your self esteem and self belief. It’s important that those voices stay in the past, that they don’t handicap you on your creative journey. It’s a problem well worth addressing because negative voices from the past can mar our future. They can strike at any time, when you least expect it, and when you are hoping to create. That one cutting comment or continuous comments can haunt you, undergird everything that you do, and stop you from making and sending out something that this world really needs…

When Nature Supports Your Creative Journey

If you have ever felt lost and disorganised and unsure of the next step in your creative journey, have you considered that clarity awaits in the great outdoors? Before I elaborate on that notion, I’m going to admit that deciding to write about self-empowerment is a bold move for me. It’s a very grown-up topic… (I still see myself as the zitty teenager spending hours holed up in my attic bedroom writing my first screenplay just for myself.) I wasn’t sure if that type of blog was the right step for me to take. I knew that if I put Self-Empowerment in my blog’s tagline, I needed to be sure of what I was bringing to the table. Was it even the right term? A friend of mine had said she found the word empowerment too strong and too emotive…

“FFE” and What This Blog Is About

You have reached a new blog about self-empowerment and personal freedom in the context of creativity.
What does that actually mean? This blog is for those who are seeking their purpose in a creative endeavor or career,
want to introduce meaningfulness in a creative endeavour or career, are involved in any kind of creative project,
want to know how creativity can enrich their lifestyle… I aim to offer inspiration as you work towards freedom, fulfilment and empowerment (let’s shorten those desirable states to “FFE”) within your creative environment and agenda.